IVECO teams up with Primark

IVECO teams up with Primark

IVECO has announced that Primark has taken its Primark Cares initiative to the road by rolling out a fleet of natural gas-powered trucks for its UK transport operations.

Having already taken delivery of higher capacity Longer Semi Trailers (LST) in August 2020, the trucks form the next piece of Primark’s emissions reduction journey.

10 new IVECO Stralis NP 460 (AS440S46T/P LNG) 4×2 tractor units have recently joined the Primark fleet, working to help stores and delivery hubs across the UK prepare for the provisional re-opening of Primark stores in England and Wales on 12 April, and Scotland on 26 April.

The company has been preparing for its stores to re-open and the vehicles are said to be playing a vital role in ensuring Primark is ready to welcome customers back to stores.

The Natural Power trucks run solely on Bio-Liquified Natural Gas (Bio-LNG), a cleaner alternative to traditional diesel fuels, reportedly reducing fuel consumption by up to 15%. Natural gas is currently the only immediately available low-emission alternative to diesel in the heavy segment, delivering Particulate Matter emissions 99% lower than diesel and 90% less NO2.

The trucks have been wrapped to match the paintwork of Primark’s trailers, featuring reflective graphics to pick out the Primark branding in a way that matches its high street storefronts. Graphics across the fuel tanks and doors denote the natural gas fuel and ‘Primark Cares’ heart.

IVECO teams up with Primark

Primark Regional Transport Manager, Ant Franks, commented: “We chose the IVECO Stralis NP for its ability to run purely on Bio-LNG, its impressive range, strong performance during vehicle trials and early feedback from drivers who appreciated its comfort and performance. We are really proud to bring these new high-quality trucks into our transport fleet and further boost the sustainability of our transport operations, as we continue to help make a more positive impact on the environment.

“We’d also like to thank Finch Signs, Gasrec, IVECO and DHL for their support, Guest Trucks has offered a first-class service with Bal Singh going above and beyond to guarantee a seamless introduction of these trucks.”

Gareth Lumsdaine, IVECO UK’s Heavy Business-line Director, added: “This marks another milestone in the decarbonisation of the transport industry and I’m proud to see IVECO continuing to lead the charge. Another prominent brand choosing Stralis Natural Power to achieve such an intense workload shows a real belief in our technology and the change it will make to the industry. Respecting the environment as a business shows commitment and we’re pleased to welcome Primark to the growing pioneering collective”.

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